Why PropCon Hasn’t Raised Prices Since 2020

March usually marks the start of a new financial year for many businesses. It’s also the time when companies review their pricing, which often leads to the announcement of fee increases. Rising operational costs, inflation, and ongoing product development are usually the reasons behind it.
At PropCon, however, things have looked a little different…
Since launching in 2020, we haven’t increased our prices. In a time when price increases are almost expected, many people ask us how that is possible... The answers are simple.
Mission Clarity
One of our core values has always been to provide premium technology at an affordable price.
Real estate professionals rely heavily on technology to market properties, manage leads, and build their brands. Unfortunately, many powerful tools come with high price tags that make them difficult to access. PropCon was built on the belief that great technology should empower agents and companies - not limit them.
By focusing on efficiency, smart development, referrals, and listening closely to the needs of real estate professionals, we’ve been able to keep improving the platform while keeping our pricing stable.
And while the price hasn't changed, the platform certainly has.
Value-driven Growth
Over the past six years we’ve added a range of new features designed to help agents and companies grow their businesses and market their listings more effectively. From stronger marketing tools and improved CRM capabilities to better integrations, syndication, and automation, every new feature is aimed at delivering more value to our users.
These tools help agents streamline their workflow, strengthen their online presence, and spend more time doing what really matters - building relationships and closing deals.
Encouraging & Rewarding Referrals
Another big reason we’ve been able to maintain our pricing is our long-term approach to growth. Instead of raising prices regularly, we focus on solving real problems and helping our users grow their businesses. We also offer a referral program where users earn a percentage of the monthly fee from every person they refer.
When users feel supported and equipped with tools that genuinely help their businesses grow, they stay - and they tell others about PropCon.
That organic growth allows us to keep investing in development without passing additional costs on to our users.
As the real estate industry continues to evolve, technology will only become more important. And our commitment remains the same as it was in 2020: to keep providing powerful tools that remain accessible and affordable.
Because when agents succeed, the entire industry moves forward!
